THE TSS-RADIO STORY

By Taylor Mitchell, Founder & Owner

In 2001 I decided to leave my Midwest roots and head out west to Los Angeles. I've always had an entrepreneurial spirit and soon found myself running my own auto detailing business during the day in addition to working as a bar back in a Beverly Hills Steakhouse. Though there were many differences, a common theme helped pass the time in both of these roles: talk radio.

I'd listen to talk radio non-stop, day and night. I found personalities like Frosty, Heidi and Frank, and Tom Leykis entertaining, but I found Howard Stern to be in a league of his own. I soon found myself engrossed with hearing his show. It was a great start to the day and a great disappointment on the days I missed it. Hearing callers and talking with other fans of the show, I found that there were others who felt the same way – many others as it turns out. For a couple of years, I enjoyed my routine as a loyal listener. Unbeknownst to me, my relationship with talk radio was about to change.

One October morning in 2004, I was driving my friend Kenny to an audition for a small role on the TV drama "Boston Legal." The audition was particularly early which meant I got to listen to more of the Howard Stern show. Shortly after tuning in, Howard made the announcement that he was leaving terrestrial radio and joining Sirius Satellite Radio. Instantly I knew this would affect me. I knew Howard had a strong fan base, but he also had a tough road ahead of him. Getting people to pay for radio was a new untested concept, but I knew it was a concept that I wanted to be part of.

Kenny helped me get my first Sirius Radio, giving me an Xact XTR1 with a full year of service that he "borrowed" from a Celebrity's gift bag. I was in a whole new world after setting it up. The radio looked good and sounded good, my only gripe was the alien-looking antenna on the back of my car. From my detailing business, I knew many preferred a more consistent look and soon I came up with what I thought was a brilliant idea: a service in which we paint the satellite radio antenna to match the color of the car i.e. "Color Matching".

With help from Wolf, a buddy who worked as a paint salesman; Sean, a friend experienced in business and web design; and a $5000 loan from a loyal customer of my prior business, we started Color Match Antenna in March of 2005. To be honest, the plan was a little loose, but things started to come together. Though the need for custom Sirius antennas never grew quite like we wanted, we found that people had other needs and the business evolved into what you see today.

There is a common theme that can be found throughout the various influences, directions, mistakes, and successes that helped build TSS-Radio.com : our passion for our product and, more importantly, our passion for our customers. Though competitive, we won't always be the cheapest, we won't have the flashiest site, and we won't have the funniest ads - what we will have is honest, highly trained, passionate employees that will go out of their way to address your needs.

Name: Taylor Job: Owner Hometown: Milwaukee,WI Favorite Sirius Channel: Howard 101 Favorite Place in Chicago: My House Favorite Website: IMDB.com Favorite Genre of Music: Electronic Super Power: I'm extremely observant and aware of people and things around me.	Name: Sean Job: A little bit of everything Hometown: Shorewood,WI Favorite Sirius Channel: Alt Nation, BBC, Left of Center Favorite Place in Chicago: The underground tunnels, like in Batman. Favorite Website: Marginal Revolution Favorite Genre of Music: Rock Super Power: Star Power!
Name: Jamie Job: Phones Hometown: Washington, IL Favorite Sirius Channel: Left of Center Favorite Place in Chicago: Garfield Conservatory Favorite Website: stumbleupon.com Favorite Genre of Music: College Fight Songs Super Power: Making Pancakes	Name: CJ Job: Order Fulfillment Tech Hometown: Chicago Favorite Sirius Channel: Howard, Punk 29, Big 80's Favorite Place in Chicago: Simons Tavern, Marie's Pizza. Favorite Website: Engrish.com, sushistation.us, lostsoul.com Favorite Genre of Music: Christian Rap Super Power: Order Fulfillment, Sitting and Drinking
Name: Tish Job: Customer Service/Graphic Design Hometown: Franklin/Yellow Springs, OH Favorite Sirius Channel: Boombox, NPR, Left of Center Favorite Place in Chicago: St. Alfred, Santollo's Favorite Website: wikipedia.org, bigstereo.net Favorite Genre of Music: Dance, Indie Super Power: Trivia, Wearing Hats	Name: Joshua Job: Inventory Management/Customer Service Hometown: Cherry Valley, IL Favorite Sirius Channel: Area 33 Favorite Place in Chicago: Kincade's Bar Favorite Website: IMDB.com Favorite Genre of Music: Top 40 Super Power: Spotting Actors in Obscure Roles
Name: Alvaro Job: Lead Supervising Manager of Order Fulfillment Technician Specialists Hometown: Chicago Favorite Sirius Channel: 101, 100, 24, 27, 33, 106, 19, 80, 86 Favorite Place in Chicago: Wherever I am. Favorite Website: White Sox Favorite Genre of Music: Anything by Sam Spence Super Power: Beating CJ at Everything	Name: Matt (AKA The Defurbisher) Job: CEO of Awesome Operations Hometown: Planet Krypton Favorite Sirius Channel: Raw Dog Favorite Place in Chicago: IO Theater Favorite Website: Ratemymullet.com Favorite Genre of Music: Anything Lute-based Super Power: Rocking your world, Scaring Most Professional Wrestlers
Name: Ross Job: Color Commentator Hometown: Ipswich, MA Favorite Sirius Channel: The Strobe Favorite Place in Chicago: My Apartment Favorite Website: Prodigypro.com Forum Favorite Genre of Music: Electronic Super Power: DJ'ing	Name: Berto Job: CFO Hometown: Paris, France Favorite Sirius Channel: Radio Disney Favorite Place in Chicago: Chicago Opera House Favorite Website: Britney Spears Guide to Physics and Lasers Favorite Genre of Music: Baroque period harpsichord pieces Super Power: Showing up on time
Name: Harper Job: Guy who sits in the corner Hometown: Kankakee, IL (Go Kays!) Favorite Sirius Channel: Back Spin, Shade 45, Hip Hop Nation Favorite Place in Chicago: The Bleachers Favorite Website:Zombo.com, fark.com, badgerbadgerbadger.com Favorite Genre of Music: Everything Except Hip-Hop Super Power: Looking Average, Beating Alvaro at Everything, Cinnamon Rolls	Name: Droo Job: E-Mail Guy Hometown: Bangor, ME Favorite Sirius Channel: Howard 100/101, Octane, Shade 45, Hot Jamz, Punk, Lithium Favorite Place in Chicago: A tall building Favorite Website:Gizmodo.com, engadget.com, howardforums.com Favorite Genre of Music: Most things (except Country/Classical). Mainly Rock/Alternative and Funk/Soul. Super Power: Being everywhere at the same time123.